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Spamghetto [todo.to.it] is a spam-based wall covering shown at the Design Crisis exhibition in Torino, Italy, based on up to 2000 different junk-mail subjects scraped from Gmail mailboxes. With the crisis happening, the aim of the project is to recycle in order to turn the ugly spam into a beautiful wallpaper, before it is too late: "someday a brilliant scientist will find the definitive solution to eradicate from the web the bittersweet pleasure of spam. Spamghetto is not like your grandma's wallpaper."
The wallpaper is generated using a generative software, so that the design can adapt to the specific dimensions of the space.
So far, we had wallpapers made out of New York Times Headlines, French phrases, and Nasdaq stock quotes.
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From the site of ToDo designers
"Everyday our mailboxes are flooded with unsolicited offers of porn material, pirate software, viagra, illegal financial services and advice on women seduction: if this is annoying for the average user, we really love it. A quick glance at the spam mailbox always provides fresh inspiration: bizarre subjects guides us in the quest for the definitive answer to fundamental humans' problems. But the crisis is striking and we must recycle. So, instead of sweeping spam under the carpet, we decided to save some junk-mail in order to turn it into a wallpaper for your house before it's too late: someday a brilliant scientist will find the definitive solution to eradicate from the web the bittersweet pleasure of spam. Spamghetto is not like your grandma's wallpaper. If you provide us with your room's dimensions, we can, with our generative software, produce a design that wraps and folds around all the objects that sit on the on the wall's surface."
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Personal comment:
La réutilisation du spam sous forme de patterns et papier peint partiellement génératif. Les travaux de l'agence ToDo basée à Turin, anciens étudiants d'IVREA, proposent des installations génératives ou interactives ludiques.